In a groundbreaking finding that reveals a major shift in media consumption habits, a new study published Wednesday found that young people now watch more YouTube content than zoetropes of galloping horses. “It may be hard for older generations to understand, but today’s young consumers are much more interested in watching videos on their phones than peering into a spinning cylinder,” said study co-author Jeremy Hernandez, who shared that his marketing firm had found that the average member of Generation Z spent less than two hours a week sitting in front of one of the motion illusion machines.
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