Why Trust BuzzFeed Shopping?
BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.
Melanie Aman is a deputy editorial director on the BuzzFeed Shopping team who’s spent the last decade in the lifestyle and service journalism sphere, using her shopping editor eye to find and vet products across a variety of categories, including lifestyle, home, beauty, fashion, pets, cleaning, travel, aging, and more.